Episode 122: Optimizing Sleep and Health as a Business Owner with Riley Jarvis

Episode 122: Optimizing Sleep and Health as a Business Owner with Riley Jarvis

Riley Jarvis:
Yeah. You know, it's interesting. People always think it's about the evening routine for sleep. You know, what do we do in the hour before we go to bed? But equally, it's all about the morning routine too. 'cause what we do in the morning signals to our brain, when is it time to go to sleep? 'cause that's circadian rhythm. Everyone's unique genetically. But if you can get sun in your eyes, that sun is gonna go into your master clock in your brain. That's gonna activate organs and hormones, which all have their own unique clock. But it needs a trigger to get started. So the sooner you can get that trigger when you first wake up, then it knows, okay, 10:00 PM comes around, it's time to go to sleep. And that's when you'll naturally start to feel sleepy.

Grow your cleaning business. Make more money. Have more time. This is the Profit Cleaners podcast with your host Brandon Condre. And Brandon Shane. All right, everybody, welcome to the podcast today. Have a very exciting guest to be sharing with you guys and just excited to be learning myself about optimizing and unlocking our greatest potential through sleep and through optimizing just our health and our creativity and our focus and all the things that we're gonna talk about today with our special guest Riley Jarvis.

So Riley, I feel like I should give you a big introduction here of, of everything because you have so much awesome stuff to talk about. But Riley, I'll just kind of give you a quick background. He was, he was in the financial markets and he, he struggled greatly with sleep. I think just like all of us, if you're an entrepreneur,

you probably have a hard time sleeping. So I wanna hear more about your story, Riley, because it's an amazing story of how you solved a problem for yourself. You kind of became obsessed with figuring out how to sleep better and how to optimize your life with sleep and, and it's, you know, now you're helping other entrepreneurs and other people, other business owners,

CEOs, high level achievers. So tell us a little bit more about yourself, that journey. Let's get into it, man. I'm excited to learn. Yeah, definitely. You know, and it's interesting with kind of health coaches or doctors, it kind of always starts with their own, you know, health transformation story. I've just seen, seen it time and time again and mine was no different.

About 10 years ago I was working in the finance industry, like you said, you know, working, you know, 12 to 14 hour work days. If you ever seen the movie like Wolf of Wall Street, like you know, it was relentless work hours. It was just like nonstop go go and you had to be like peak of your game.

'cause it was kind of like a doggy kind of environment. And for whatever reason, like everything was going well before that, I just wasn't performing well. I was making clumsy mistakes. I was tired, but I was drinking coffee and like doing all the right things yet nothing's really seemed to be working. It was weird though, 'cause at the same time I was like losing weight,

you know, I thought I was sleeping okay. I was eating a pretty healthy diet and long story short, I was forced to quit, quit my job just 'cause it became too much. I was really just getting burnt out and stuff and went to the doctor. Many specialists later was diagnosed with Crohn's disease, which is kind of inflammation of the gut and autoimmune stuff.

They gave me medications, but honestly medications actually made me feel worse. And so it kind of fell into a deep depression at the time. 'cause it was like, well I've looked everywhere and there's, you know, I feel cornered and everywhere I thought I should go, it's not really working. So where do I go now? So I really had to roll up my sleeves,

take health into my own hands. And then, you know, was just spending hours upon hours researching like how does our body work? Like this inner machinery under the hood of our biology, how does it actually work? And so I was studying all the systems, just like a car, getting education masterminding with people spending tens of thousands of dollars. But what was interesting is,

you know, one month I would try diet. One month I would try exercise. One month I'd try sleep. But when I got to that sleep month, that's when everything changed for me. I still recall when I started improving sleep, it's like the biomarker started to improve, energy came back, weight came back. Like all these objective things, the lab tests were showing that everything was okay.

So I knew I was really onto something. So it's, you know, I kept just going down that. And then fast forward one year after that, Crohn's was in 100% complete remission, doctor said I didn't even have it. And I actually shot past to where I was even before. And so sort of since then it's been, you know, Crohn's free and it's been amazing.

So that was a disease state, but then I just decided, you know, the sleep helped me so help other people that I know, not in a disease state, but just more functional. So it's kind of friends, friends of friends. And then it's expanded to what it is today, several years later. But now it's through the lens of you know,

peak performance optimization kind of for the CEOs and the entrepreneurs is kind of the focus these days. Cool. Brandon and I are always geeking out about this kind of stuff. And I think even more recently I have been just, you know, realizing the importance of sleep as well. And I've been messing around with some sleep apps and trying to measure my sleep and different,

and I have four kids so you know, I'm inevitably gonna get woken up in the middle of the night at some point or, but I have noticed a huge difference I would say even, even recently and just with Brandon, I feel like you're sleeping better Brandon, but like I noticed my personal state, like I'm just, I'm not as nice of a person to be around.

I don't, I'm not as productive when I don't sleep well. I'm not focused. So like, this is so critical I think for so many people to hear how we can optimize this piece of our life because it affects everything. It makes your work better, it makes your relationships like everything, you know. Yeah, I mean I, I had a toddler who was very uncooperative for the first three and a half years of his life.

So I'm sure Brandon can remember those days. I can't remember those days. But so I mean sleep, I majored in biology, right? So sleep mechanically is when you take short-term memory and encode it into long-term memory. And so when you screw up your sleep, you forget everything that happened like the day before. And so if you agreed to do X,

Y, Z in a very important meeting and then the next day you totally forgot about it because you didn't sleep well, there's knock on effects of that over time. When I was like in my youth, my claim of fame is that I was kind of like an insomnia and I could get away with 48 hours, 63 hours, you know, like staying up.

That really all came crashing down the end of my junior year. I think I took this final, I'd been awake, I think it was like 60 hours when I took this test and I'd just been like, like trying to study really hard, right? I emailed the professor afterwards, I was like, man, I think I nailed that. Like how did I do?

He is like, Ooh, you got a 41%. So like my being awake that long had tricked myself into thinking that I was doing like the best things possible. And then it turned out I was completely opposite. Like Red Bull is not the calories that you should be getting if you need to be functional. Yeah. It doesn't give you wings in that,

in That case, I mean, yeah, in the psychosis sense maybe, but not in the, not in the, you actually need restful recuperation that that was not helping at all. Yeah. So what's part of the method ri, I mean there's lots of things on the market that I get ads for. Like the one that I've actually considered buying a couple times is from sleep eight.

It's like a temperature control mattress cover thing. And I'm sure you've seen it. There's another one called the chili pod that was like on podcasts like a decade ago maybe. So do you advocate for these devices? Can you do it without those things? So what's the, what's the kind of process? Yeah, it's a really good question. And so a lot of people try to fix their sleep with sleeping pills or if they feel sleepy they'll,

it's anything to cover up what the symptom is. And so I just say that because it really depends on how you approach to improve your sleep. And so the best way to do it is to go to a root cause level. Like why are you not sleeping well? And so an example would be, well you know, melatonin is our master sleep hormone and for some people maybe they don't get sufficient melatonin.

Well then you kind of backwards engineer, well well where does melatonin come from? It comes from serotonin, L tryptophan. Well where does that come from? It comes from our gut. Where does that come? It comes from the food. So you kind of work backwards with a lot of these things to see where it comes from. But things for example like tech,

the ChiliPad, there's many of these devices that work very well. But how I like to approach it is we do first top 10 foundational things people should focus on when they improve their sleep. So that would be, for example, pitch blackout bedroom, making sure it's cool, don't eat three to four hours before bedtime, no intent to exercise, expose your eyes to sunlight.

When we first wake up in the middle of the day, once we get all those down and you, you know, we kind of cover, it's kind of like Pareto's principle 80% of the results with 20% of the work. And if we can focus on those foundational things, those are the big needle movers that I see so many people not doing, they think they do them,

but the more we uncover, the more we have to optimize those and then they're really starting to improve that way. But to get to that, like that last 20 30%, that's when we can go advance with lab testing tech like this. Sure. And other things as well, Given your market that you're dealing with higher performing individuals, CEOs, entrepreneurs,

I would say a lot of the reason that I didn't sleep when we started the business was just because of stress. So I was, yeah that's a big one. I was doing all those other things I was eating, not consuming caffeine, you know in the second half of the day I was getting a fair amount of exercise. But what was keeping me up at night was that there was no money.

So how do, how do you solve the early stage business where they're just super stressed Out? Yeah, so it's, you know, it's interesting with stress 'cause the more you increase your body's resiliency, you can still be in that same stressful situation but you like your emotional charge, that situation will be a lot lower versus someone who is who's very resilient.

And then there's also the thing, you know before you go to bed and it feels like your brain just reving six gear and it just can't shut down. Well a more healthy resilient brain can rev down a first gear within a matter of minutes. Someone who doesn't have that resiliency is kind of stuck revving there. They can't figure out how to slow it down.

So there's actually things as a skill like building a muscle you can do to help really rev that gear down. So a couple things, the obvious one people know is meditation. This is where you can really use technology and I'll talk about a couple different facets with it. The first one's technology. So one of them you can use an app on your phone is called Brain fm.

That's a pretty interesting one to put your brainwaves into a state of more relaxation. You can also look at a device called sensate. It's kind of a pebble that activates your vagus nerve. It to really help that parasympathetic nervous system to calm down. Another one of the day you can use is called Apollo Neuro. And that's a sort of device you use throughout the day.

It's kinda like a watch but it pulsates on your wrist and sends signals to your brain to put 'em in whatever state you want. So you know, they're more expensive but you know, as a shortcut those are really good ways to do it. That's a tech on the supplement side, you know, you could supplement with like altheine, which is naturally in green tea you could do gaba.

You know when we drink alcohol and we kind of get relaxed, that's our GABA neurotransmitter. So if we can supplement with that actually with a form called pharma GABA and it's just a chewable and we can really start down down shifting there. But it depends if the stress, is it more in your mind or if it's more in your body. 'cause those are two separate things and they also overlap with each other.

If it's more in your body, you can also look at like adaptogens, like ashwagandha, rola, holy basil, some of these other ones or like a relaxation tea. Those are really good to help sort of shift down. But you can also look at an acupuncture mat. You can look at you know, just basic meditation. You could take a hot bath with Epsom salts 'cause that has magnesium to relax your body.

It really just depends. But the whole trick is you have all these tools in your toolbox and the more you kind of go down this journey, you realize you, you have a greater awareness of what you need at the right time. And so people I work with or even myself, I'll wake up and I'll see 30 supplements in front of me, but I just know what supplements to choose just because of how I feel.

It just naturally comes with time. And so the same way with the things you feel like you need first is sort of that awareness, what do you need? And then the second thing is using that on a, on a regular basis and then train your body into that. Stay very Cool. You seem highly knowledgeable, which is what you would expect out of a sleep consultant.

So I'm really glad that you're able to answer all these questions, which is awesome. I was just gonna jump in real quick on the supplements 'cause I was having that same issue recently where I was just having a hard time going to sleep at night and I did pick up a, like a melatonin spray supplement that it's, and it, that actually didn't help me like go to sleep and stay asleep longer.

So I, I feel like that, you know, stuff maybe I was just deficient in melatonin or I don't know what it would be. But, but yeah, I'm, I'm always learning like also just with my body, if I don't exercise, if I eat crappy, if I drink a lot of alcohol I also, or caffeine for that matter,

I'll sleep horribly. So I feel like the more I've cut that stuff out and just the more I exercise and actually something you said too about the sunlight, my wife was telling me about that recently about how a lot of the sunglasses we wear block out a lot of the good sun and a lot and a lot of that UV that actually helps our system reset the right way and and so that's really fascinating as well to me.

Yeah, you know it's interesting. People always think it's about the evening routine for sleep. You know, what do we do in the hour before we go to bed? But equally it's all about the morning routine too. 'cause what we do in the morning signals to our brain when is it time to go to sleep? 'cause that circadian rhythm, everyone's unique genetically,

but if you can get sun in your eyes, that sun is gonna go into your master clock in your brain that's gonna activate organs and hormones which all have their own unique clock but it needs a trigger to get started. So the sooner you can get that trigger when you first wake up, then it knows okay 10:00 PM comes around, it's time to go to sleep and that's when you'll not naturally start to feel sleepy.

Cool. So I mean the recent trend in the United States is every state is legalizing cannabis and as part of that there's been this rise of like CBD that you can find all over the place. But THC is also like a very powerful like sort of sleep progenitor I suppose. So do you have any thoughts on CB, D and cannabis and why are we not someone should be doing those things or not doing those things?

Yeah, you know, cannabis is an interesting one. I find it's case by case for every single person and if it works for people as long as it's not used as a crush. 'cause ideally we want to, we want to help you sleep without having to use any of that. But it's very good for relief care or if you're traveling, you know,

if you're doing any one of those things it's good to use. So there's not really a cutthroat rule that I have with that. Is it bad for sleep? No. Is it good for sleep? Sometimes yes, sometimes no. I think it's best to just try it for a week and see how you feel. If it helps you. I think that's great.

If it doesn't help you then you know that's probably not for you. 'cause we have different receptors in our brain that react well to it. But for other people it's not so much the case. So I'd say that's usually a good go-to, I would always say first you know, melatonin and we'll work with other supplements but if stuff isn't working as much then we'll we'll try CBD and see how they feel.

Sure. So I'm poking around on the website ri and you offer like a lot of different products and services. So if you had to pitch one to the listeners of the podcast, like which way are you gonna steer people towards? The one that is the most popular is where I send lab testing kits to their house. And so we'll look at about 2300 biomarkers.

So I'll send these lab test kits, go to your house, you'll take a urine saliva or stool sample, you'll do the sample call FedEx, they'll pick it up, it'll go to a lab in the USA and then I'll get the results electronically and we'll basically see all of your genetics, all your hormones, your brain neurotransmitters, your thyroid, your gut,

you know detoxification, all these things under the hood of your biology. So instead of guessing, we're actually testing and we're seeing where those holes in your biology and then we kind of fill those holes with more of a sniper like approach. So instead of just guessing and machine gun, auto fire all over the place, we're actually with precision addressing those specific things.

And that's how people can get better in the fastest way 'cause it's a tailored protocol that's based on them and their biology. Very Nice. Hey Profit Cleaners, if you're interested in growing your cleaning business and joining the top 1% of cleaning business owners, well now's the time We're launching our new business out in Texas and documenting everything. So you're gonna want to join us and you're gonna see how six and seven figure cleaning businesses are built from the ground up so that you can do it too.

To get started on this journey with us, head over to our free Facebook group now and watch the masterclass pinned to the top of the group. Just look up top 1% cleaning business owner club on Facebook or go to Profit Cleaners dot com slash facebook and watch the free masterclass pinned to the top to learn more. So if you're solving like, 'cause it does go back to that Pareto principle if you kind of eliminate or help the sleep,

the nutrition, the exercise, all those other things to maybe avoid stress. So then taking it a little further with the, with the lab testing. So that's more sounds to me like it's more customizing it exactly like now you can really see when my body type or how I'm gonna react or what I need. Is that kind of what it's like and you can tweak things like that much further and better to optimize?

Yeah, Exactly. And then you can, you know, you do the protocol for 90 days and then we can retest. So, 'cause a lot of people, you know, it's interesting when you make an objective and bring numbers to it because people think they're crazy in their head. But the moment that you know, you have objective numbers showing of what they've actually been experiencing in their head,

there's always a sigh of relief. Like wow, somebody can actually tell me what's going on. And like regular, you know, going to regular doctor is great in everything, but that's usually meant for like a mass population where the testing sensitivity isn't as high. So when you kind of go more of that private route and you have a window under each of those things and exactly what you're saying,

it's kind of that protus principle, you're getting it all at the same time. I Like it. Yeah because it would make sense like my, because I've thought about doing this even for just getting like a blood test just for my gut and other things for my health just to see like what I should be eating and what, what my body, how I can optimize up my energy and other things.

And so it sounds like maybe similar, like what what we, can you gimme an example of like what you would look at like if we sent the lab test in, would it show certain qualities of like what, what my, my body needs differently or my gut or like what, what are you guys looking at on the back end? Yeah, definitely.

So like one example might be genetics, let's say. And so a lot of people will go to bed late at night but, and they, they always swore they were a night owl. But we actually do the genetic test and we see, see genetically they're actually a a morning person and so when we just shift their schedule by a couple hours earlier,

it'll take like a week or two to transition. But once that's established their energy just like shoots out, their productivity goes up, you know, revenue in the business goes up 'cause there's more productivity and all these other things. 'cause you get that genetic match. And it's interesting with genetics, like whether you take a test at two years old or 95 years old,

your results are still kind of the same. So that's kind of a good tool in the toolbox to have. But more things like if we did a, like a gut test, we could potentially see if you have parasites in your gut, warms viruses, gut dysbiosis, there's something you knows a leaky gut which kind of where food particles can go into your bloodstream and cause an immune reaction.

You know, 80% of our immune system's located inside of our gut and if our immune system's all over the place, it's gonna be really hard to sleep. So that's one thing. We can also look at hormones like maybe your cortisol is too higher, too low when you're not able to make, you know, maybe it's testosterone for males that can help with sleep.

Also your brain neurotransmitters, like if you're just running adrenaline all the time and you don't have serotonin or gaba to really push the brakes in your brain and slow down to really slow those thoughts, it's gonna be really hard to sleep too. But it could be your thyroid gland or it could be detoxification. Maybe your body's full of toxins from pesticides. It could even be,

you know, like creams, deodorants, toothpaste. It just all adds up over the years and actually stores itself in her fat tissue. That stuff just really has to go. And once you do that, all these systems kind of come back up online and you feel way better and as a result you have more longevity for the long term. Awesome. Do you notice any like patterns specifically working with entrepreneurs?

Like they all have super high cortisol levels or like certain things that you see that you're like, wow man, these people need help. Like Oh yeah, for sure. You know, the cortisol is such a big one for them and what happens is short term you get high cortisol but if, if that, if your adrenal glands are just pumping high cortisol for so long,

it's kind of like whipping a tired horse. Your baseline level will start to decrease. And then what we'll see with them is their baseline level is just very low cortisol and that's where they just have no motivation. Two or three cups of coffee just don't do anything for them anymore. They can't lose weight, lots of fat storage, aging quickly don't feel great.

So there's always a way back and there's just different levels depending on where they are. But yeah, that hormone piece is a very interesting one. If you look at their testosterone, that's just, it's sometimes non-existent and it's like no wonder they have no motivation and they can't focus and they can't, you know, be there for their kids, be the leader that they wanna be for their business or,

or whatever it is. It's different for everyone. But I would say for those guys they're drinking lots of coffee, sleeping pills, that's usually where they start most of the time. And then we have to, coffee's not a bad thing, it's just, you know, everyone's different and you know, one cup of day is not a problem but depending on where you are,

you might have to take out coffee so your body can recover for a couple months. Yeah, that's a hard, I've done that before and I think Brandon has too, but it's a, even with alcohol and you kind of feel this, your body's like kind of coming out of it and you're like feeling a big crash for a while. Yeah. But then once you don't have it,

I mean you have an incre I have incredible levels of energy when I'm not, you know, when I completely take those things out. So I think there's a lot to that. It's very strange though, like I'll get, if I stop drinking coffee for a few days, I'll start feeling kind of sick and useless and low and then i'll, and then once it's outta my system I feel great.

So I feel like, you know, optimizing your diet, certain things like that obviously are a big part of it. But it's, it's hard sometimes because you know, you just get, especially as an entrepreneur, you're just always going, there's always, there's not a whole lot of certainty or stability sometimes and you're just trying to do what you can.

And so I think a lot of entrepreneurs, including myself find my, you know, getting that trap. But what are some, just some basic level, high level things you'd recommend? Like outside of doing the lab tests and all that like that people can do to really maximize energy focus, like anything less stress. Is there anything like that you could recommend just Yeah,

For sure. So some of the things that I said before, like starting foundational, those are some of the most important things. 'cause if you're not doing those, that's a lot of potential that you could, you know, can improve to improve your sleep and just how you feel overall. So the first one, like you were mentioning is sun. When you first wake up within an hour of waking up,

we usually want about 10 to 30 minutes of sun. Don't wear sunglasses, don't look directly at the sun, but just try and get sun into your eyes as much as you can and throughout the daytime too. And then by time four or 5:00 PM rolls around, you can still go outside but you know, just don't look at the sun too much after that.

Rolling into the evening time. Blue light blocking glasses once to two hours before bedtime are great at amazing company for those is called true dark. They have glasses that make you look like X-Men, but they really do the trick. And what you'll find is you're, you know, we get so stimulated and blue light will suppress our melatonin levels. And so what we find is,

let's say we don't wear blow light blocking glasses, we watch tv, Netflix before bedtime. We don't get tired until, let's say 11:00 PM or midnight. Once you pop these glasses on and you don't have that blue light suppressing your melatonin, you'll naturally find yourself being tired by like 10:00 PM 9:00 PM a couple hours earlier. And that's actually your body's natural rhythm when it wants to go to bed,

it's just with this blue light, we almost get a second wind. And that's kind of the reason why we don't sleep well a lot of the time, especially our REM sleep, which we need to consolidate those memories and things like that. So that's one, you know, don't eat any heavy meals like three to four hours before bedtime. But if you do feel hungry blood,

like if you're waking up in the middle of the night, that can usually be a blood sugar related thing. So having like a protein shake or like a tablespoon of almond butter can really help stabilize that blood sugar while you sleep, making sure it's cool. So you know, Fahrenheit, I'd say 65 66 Fahrenheit, 8 16, 18 Celsius. It's cold but it really works making sure your body's relaxed.

So you know, Epsom salt bath doing 20 minutes of meditation, like if you can do a guided meditation, a really good one on YouTube, they're called the honest guys and they have a good, really good selection of guided meditations that you can do before bedtime. Those are excellent. And yeah, I would say without, you know, getting too technical,

those are really good ones people can start with. I love it. The, the one you mentioned earlier, the brain fm, I've been using that for a while now and Oh nice. You can, you can do guided meditations on there. Yeah, sometimes I, I just like turning on the whatever the binaural sounds or whatever they are the freak and,

and it really does bring you into a really neat state and it, and if you can, I heard from a, I forget which which guy it was recently, but he said, if you don't have time for 20 minutes a day to meditate, then you should meditate for an hour a day. Yeah. Because you're, he needed even more, you know?

And, but yeah, I think for me, starting my day that way if I don't meditate, I, I have a, a drastic difference in my day. Like I, I don't feel as focused or energized and my brain's calm kind of all over the place. So that really helps for me to center, center myself and, you know, start with some type of a,

I, I know Brandon and I talked about it a little bit on our podcast recently, but we do cold showers or nice get into cold therapy. I think we've both for a while done some intermittent fasting, which is kind of maybe helping with not eating so late or not, you know, just, just making your gut and your body work less throughout the day if you're eating all the time.

So that's, I feel like that's been really helpful for us. And, but yeah, I think all this stuff is, I'm always trying to learn more. So this is fascinating to me to hear all, all, all this, the stuff you're putting together. And do you have any other questions, Brandon, or things that you, you've experienced doing?

Just some of that. I don't know if you've done any sleep stuff recently, Brandon, but you've been doing, getting outside Sleeping pretty good these days, but I think that's, I mean these are the basics that Riley was talking about earlier. I, I get out and I get outside in the mornings. I do exercise in the mornings. I try to end my showers with cold water.

Ideally I'd like to get like a cold plunge someday, like in my backyard. And then I'm pretty bad at caffeine honestly. So I have a, I have an arrhythmia, so I have atrial fibrillation and so I cut my caffeine way down when I got that diagnosis. And so I drink half calf cups of coffee and I usually have a three of those a day.

So I guess it's only like a cup and a half of real coffee. But I do drink that like the whole day. But it doesn't seem to affect me. I'm in a pretty good spot as far as sleep goes. My wife's pretty upset about that 'cause she struggles with it. So that does lead me to a question which is, you know,

can you ballpark the pricing on that 90 day lab test sort of package and let people know what that's like? Yeah. So you would, so with me, for example, it's three months of unlimited coaching with me to really get to the root of that with the lab testing. And I do that for 5K. Got It. Yeah. So I might,

I might turn my wife onto that one to see if she will, maybe because she, she's terrible at this. She's tried to keep notebooks and stuff by her bed so she can brain dump and go to sleep after that, but it just never seems to work. Yeah. So I think we have a link that we're gonna direct you guys to, which is Profit Cleaners dot com slash sleep and you can learn more about what Riley does there and reach out to him if you feel like you need someone on,

on coaching. But if that's not quite up to you, if you're staying up late at night. 'cause the business has no money coming in. He's got a book on here, I see that there's an ebook, there's, there's some other things you can do to kind of improve that a little bit. For sure. Yeah, I've got the Sleep Nirvana questionnaire,

a lot of great content and a lot of, a lot of people you've helped, man. So I'm just like really grateful that we, we found each other somewhere in the entrepreneur community and you know, we're always, we're all about helping other people and obviously in our students, but also just the more you can learn, the more, the more you learn,

the more you earn. I think Warren Buffet said that, and so the more we can optimize our sleep, our life, I know, we'll everybody listening to this will make more money. We'll have better relationships, we'll have a, a thrive, more thriving business if they sleep better. And that's, that's such a huge component of it all. Obviously there's other parts that,

that go with it, but we talk so much on the podcast about, you know, winning and business and, and strategies to, you know, get more customers or whatever it might be. But we don't always talk about the more holistic side of things. And so we like to bring it back to that and share, you know, what it is,

what it is behind the scenes, you know, like we're real humans, we're, you know, we have to deal with real life all the time and this is the stuff that you don't always think about or talk about, but if you forget to do it and you forget to invest in yourself in other ways and, you know, keep your health up.

I mean the, you know, there's a, there's another funny quote I heard recently, but it's like, you don't want to be the the richest man in the graveyard, you know? Yeah. It doesn't, it doesn't matter if you have all the money and all the things in the world if you can't have your health and, and if, if you're,

if you've ever remembered being sick recently or unhealthy like you, that's all you can think about is like just how, how bad it is and you can't think about anything else. So it's really a key thing that if we don't get that right, everything else crumbles in our business and our lives and relationships and it's critical to being a great leader. I think,

like you said earlier, Riley, so, so yeah, I'm, I'm excited to be on the journey with you learning more and just, you know, I can't wait to hear more, maybe even get into some tests and I would love, I haven't done that, but I've been thinking about doing it for a long time, doing the biohacking, you know,

this sounds like just another way to optimize it further. And do you do any, like once you have those tests back, can you offer it not just sleep advice, but like, does it tell you like what you should be eating or doing differently in other, other ways too, like diet? Oh Yes. So I, I do market as sleep and that's one part of it.

But what's interesting is when you, the things that improve sleep are the same things that improve energy, focus, stress, resilience, and so many other things. And so those things naturally improve. Like if somebody wants to lose body fat, gain muscle longevity, reduce disease risk, like it's all really the same thing. So it is your diet, it is exercise focus,

et cetera. So yes, I, I completely customize it based on each person. So I'll tell them what to eat each day, make it fit into the lifestyle, the exact exercise regime based on their goals and, you know, kind of give them a a as done for you as much as I can as possible. I love it, man.

That sounds super powerful. Well consider us, you know, working with you as your next students or something like that in the near future because I, I'd love to learn more, man. Cool. For sure. I appreciate it. Well, yeah, absolutely. Ri is there anything else you wanna add or any other things you feel like people should know About?

I, I would, yeah, for sure. I would just say taking an inside out approach opposed to like an outside in approach. Like if you focus on your internal machinery, you can read all the books, all the tactics, you know, anything you wanna do to come up, high functioning, entrepreneur, whatever it is. But in some ways it's like putting lipstick on a pig.

But instead, if you focus on the inside and you improve that, just imagine this new reality you can manifest that's more effortless. So you might feel like you're tired all the time, and to just get through the day just takes so much units of energy. But if you think of a car that's running more efficient, like a Tesla car versus an old 1980s,

1990s Toyota Corolla, it burns through gas way, way more quickly. And so if your body can operate more efficiently, everything is just running more in rhythm, more in sync, the hormones are there, et cetera. What you'll find is you can just go through the world with more resilience. Something stressful happens no problem. It kind of just bounces off you like water or you have energy,

you have that clarity of mind and you don't have that crash throughout the daytime. So that's kind of a new level of reality that people can experience if you keep going down. And for everyone's journey is shorter, longer than the other one, but, you know, you just have to be patient. Your body will only get as good as you allow it to.

But I've just seen so many transformations, people all ages. Very cool. Awesome man. Very cool. Yeah. And you think about 90 days should be enough to like kind of reset a lot of that, or can you do it? Yeah, 90 days, you know, even within the first four weeks, depending on how committed people can be,

but 90 days I've seen like 70, 80% improvements within the first four weeks. It's yeah, drastic improvements too, and it's all, it's all relative. Awesome, man. Yeah, and, and this applies to mean every anybody anywhere in the world, it's not just Canada or North America, I mean, everybody needs sleep. And so we've got listeners all over the world listening to this.

So if you guys feel like you resonate with any of this, you're low energy or you're agitated or not focused or just not being the leader or the, the, you know, the dad, the mom, the the person that you wanna be for your, for your kids, for your family, the leader in your business. This is huge guys.

So definitely check out Riley's content. You'll probably learn just a lot. Just even if, I don't know, can people just book a call with you ri and just talk about what they're going through or how do you, how do you Yeah, best And they can, they can do a free assessment Yeah. Directly with me on my website, fill in a little questionnaire so I understand what's going on.

But yeah, free 10 minute assessment, I'm more than happy to give any free value I can. Amazing, amazing. All right, well we'll send everybody over there, Profit Cleaners dot com slash sleep and you guys will get access to Riley this amazing knowledge to help you guys optimize your life and your business so you can keep highly achieving and doing what you're meant to do,

which is take over the world here and, and serve your community to solve problems. And I really believe entrepreneurs are gonna save the world just by solving these problems, but we, we can't do it if we, if we're not sleeping, if we're not optimized. So do it the holistic way. It's not always go, go, go all the time.

You gotta take care of yourself and the, the more important things to keep going. So, so yeah, I think that was amazing. Thank you for joining us today, RI Thanks guys. Appreciate it. And I look forward to learning more and sleeping better and optimizing my life. Right on. Alright, take care Riley. Thanks. You too.

Thanks guys. Thanks for joining us today. To get more info, including show notes, updates, trainings, and super cool free stuff, head over to Profit Cleaners dot com and remember, keep it clean.