What would you do if you had to start all over again—with zero dollars—and find a way to turn it into a million-dollar business. Could you do it? Could you do it in just 12 months?

Sounds impossible?

In this episode of the Profit Cleaners podcast, Brandon Schoen and Brandon Condrey tackle this wild thought experiment, drawing inspiration from marketing guru Neil Patel and their own lessons from building a thriving cleaning business.

The Brandons break it all down: how retiring baby boomers (aka the “Silver Tsunami”) are leaving behind profitable businesses that just need modernization. They’ll share real tips for buying and transforming these businesses, whether it’s through clever seller financing or SBA loans. Plus, they’ll reveal why sometimes it’s better to build from scratch—and what to do if you’re ready to go all in on an existing business.

Along the way, you’ll hear laugh-out-loud stories about outdated business practices, what to watch out for when buying a business, and how to modernize operations to create a business that thrives in 2025 and beyond.

Ready to transform your business strategy, start fresh, or just laugh your way through learning? Hit play now!

Buy then Build https://www.amazon.com/Buy-Then-Build-Acquisition-Entrepreneurs-ebook/dp/B07JKM2F5Q

And for more strategies to grow your cleaning business, access our free training → profitcleaners.com/masterclass

EARNINGS DISCLAIMER:

Profit Cleaners does not claim or guarantee income or success in any way. Examples shown on Profit Cleaners training, resources, or sales materials are not an indication of your future success or earnings. You should not assume that you will achieve the same or similar results achieved by Brandon Condrey | Brandon Schoen, or any of our customers. Your results will be determined by many factors, including but not limited to work ethic, ability to learn, previous experience, business network, and market conditions.

Highlights:

  • Why 2025 is the perfect year to ride the “Silver Tsunami” of retiring business owners.
  • Neil Patel’s million-dollar playbook: buy boring, “ugly” businesses and make them shine.
  • How to buy a business without breaking the bank: seller financing, SBA loans, and more.
  • Spotting untapped opportunities: businesses still stuck in the ’80s.
  • The surprisingly simple strategy of calling your competition and planting the seed to buy.
  • Are you building a business—or creating another job for yourself? A reality check.
  • The importance of systems over goals for achieving sustained success in business (Atomic Habits reference included).

Links:

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Episode 163: Zero to 1 Million… In A Year?

Brandon Schoen:
If you want to start a business, you're like, hey, I want to be successful. Don't just go start a business, which is, you know, what a lot of people do, and they end up making a ton of mistakes, right? And so you can either make your own mistakes or what Neil talks about is go work for someone else, like for five or 10 years, right? And he says it sounds crazy, but you'll learn a ton, right? You'll save a ton of time. You'll learn how to get scrappy problem solve because you'll work for like maybe a startup, a bigger company, different types of companies, or startups in different sizes in between. And you'll get lots of different experience levels and different skill sets from all these different companies. So, like when Brandon and I started, like, I had already worked for Hewlett Packard, a huge company, but I'd also worked for startups and I had also worked on some of my own side businesses and so had Brandon, right?

And so when we came to the table, we had already kind of put in that 10 years experience that Neil was talking about. But if you guys haven't put in that 10 years experience, another way to go about that is what we always talk about, guys, model success.

Announcer:
Grow your cleaning business, make more money, have more time. This is the Profit Cleaners Podcast with your hosts, Brandon Condrey and Brandon Schoen.

Hey, everybody. Welcome back to another episode of the Profit Cleaners. The only place where you can learn from the top 1% of cleaning business owners from around the world to take it to the next level and win. And guys, it's 2025. Happy New Year. Coming into the new year, recording this January 2nd, Brandon Condrey in the house. What's going on, Brandon? Happy New Year. 2025 is upon us.

That's right. We've got a amazing new year ahead of us. Whatever happened last year behind us. And in hindsight, we can look back and say, hey, what worked? What didn't work? Let's do things differently. And guys, in this episode today, we wanted to share some really fun insight. A topic actually Brandon and I have been talking a lot about in the last few months, but we're going to talk about kind of interesting topics.

So if you had to start all over again and go from zero to a million with no money, how would you do it and what would you do differently? What would we do differently? This is something they're not going to te in school, but really what's happening right now in the world, guys, is one of the wealth greatest wealth transfers happening in history. There's lots of them recently, but this is another one.

It's all the same wealth transfer. It's just, it's all related to the baby boom. So these are retiring baby boomers, which is often called the Silver Tsunami. We've talked about that before. So the Silver Tsunami. This episode, we're going to talk about those baby boomers that are specifically retiring out of a business they own. Yeah, absolutely. So this is the opportunity, guys. So we're going to. If you guys haven't heard of Neil Patel, he's an amazing marketer, go look him up.

You'll learn a bunch of great stuff. But we want to play this clip of Neil here in a second. Neil Patel, he's 39 years old. He became a millionaire at 17 after starting his first business at 15. He didn't inherit any money. His mom was a teacher, his dad worked at a bank. So we're just going to roll this quick clip of Neil being interviewed on I forget which business podcast it was, but someone was just asking him, like, hey, Neil, you're a multimillionaire.

What would you do if you had to start all over again from scratch, from zero, if you had nothing? And I thought it was a really interesting concept. This is actually the same concept Brandon and I have been talking about for a while. So let's roll the clip. Brandon, here's Neil Patel. How old are you now? I'm 39. And how old were you when you became a millionaire?

17. 17 years old? Yeah. Did you inherit the money? No. My mom was a teacher and my dad worked at a bank. If you had to start from zero and you had one year to make a million dollars and your life depended on it, what would you do? I would go buy a business from someone who's retiring in a boring, ugly field like roofing, plumbing, H vac, and put in technology and automate all the stuff they're not doing and grow the business.

But if you were to start from zero, how would you get the money to buy that business? You would seller based finances. So you say, hey, you're retiring, you're six years old, you don't want your H Vac business anymore, I'll buy it from you. I'll put down 2x profit, which I can get bank financing for, and you hold the note and provide the rest of the finance. Will banks give you money if you don't have any capital?

Yes, they will based on that business. And the government helps. It's called SBA Finance. Wow. They don't teach that in school. You know that, right? To Harvard. Right now, they're graduating Harvard and saying, hey, instead of going and working for someone, I should just go buy one of these boring, ugly businesses that are owned by these 60 year olds who are retiring. That's printing off millions of dollars in profits.

One of the greatest transfers of wealth. It's about to happen. All right, and we're back. And so I thought that was super interesting. I don't know if you guys got any insight from that, but really, really cool. So let's break it down, Brandon. Let's kind of like go back through what Neil was talking about, starting from zero and what he would do. So he said he would buy a business, right?

Buy a business from someone's retiring. And he said, I forgot the word he used, but it's like a boring business. And he was like plumbing H vac. Like, you buy. This is like a local service business, which obviously we are in the local service business. That's why we're talking about it. So his suggestion was you buy it, you pay 2x profit, and then you have the owner finance it.

And the guy asked him how to do it. Zero down. He's like, yeah, you take the financials of that company that's been around for probably a couple decades, it's successful, it's profitable, the bank will finance that because there's profit showing that you can pay the loan, and then the owner carries the rest of it on a note, and then you make payments to that owner going forward. Yeah, that's how you would do it.

Zero down. So is this also using SBA or is this just seller financing? Like, is it a combination of the two? It's funny, he said both, but the example he gave was seller financing. So his seller financing was he'll pay 2x down and then the seller carries the note. But the SBA financing version of it is essentially the same. So, like, the SBA finance here is actually kind of flipped.

So you have, you can buy a business with 10% down from the SBA. So you can't do zero down with the SBA, but they'll finance 90% of you acquiring a business. Then you have the owner finance the 10% down. So essentially the owner's gonna put in the down payment for you, and then you're gonna get this SBA loan. The owner then gets most of their money is in a big lump sum from that SBA loan.

You have to service that loan going forward, and then you're gonna pay them back. The 10% down. So that's how you would do it, 0% down using the SBA. There's a whole book about this which I recently read, which I highly recommend and we'll put it in the show notes, but it's called Buy, then Build and it's about acquisition entrepreneurs and that's by Walker Dibel. And so that one really goes deep on how to acquire businesses using that method.

Yeah, that's super fascinating. So again you guys, just to recap, you could either wholly seller finance it, the business owner holds that note, or you do a combination like they go over in that book where it's because someone was one of our students was just asking me this recently. You're like, how can I do this for zero money down? And I was like, huh, that's interesting. But we found out sba, which is the Small Business Administration, right, they have loans for 90% loan to value.

So but then that other 10%, like you said, Brandon, could be held as a note from the owner. So what would that look like? So like if we bought, let's say the business was a million dollar business, right? So we pay a million dollars or whatever. Cause that's 2x the profit. So 10% of that would be what, a hundred thousand? So we're saying the SBA would fund 900,000.

The owner would hold a hundred thousand. Is that how it would work, Brandon? And then the owner would hold a hundred thousand dollars note, then you as the business owner are going to pay debt service on those two things. So you're going to pay the SBA lo, and that's finance. There's ASP has lots of different products. It's many years. But part of the calculation for you and for the bank is to make sure, based on the profit, are you going to be able to service the debt and then you just do it.

And then from there in that book, Buy, then build, you're either going to pay someone a management fee, like you're hiring a business manager, and then yours is like passive income. You're collecting money from a business that you own, but you're not necessarily involved with day to day, or you can pay yourself a salary as the manager. So like I'm going to pay myself X amount of money and as long as the debt service is still available, then you're good to go.

We're making it very, we're glossing over so much here. Like and the TikTok video from Neil, which is awesome, but it's 90 seconds long and I think we actually cut 30 seconds off of it. So it's like a minute long. There's a lot going on in there that would have to be verified by due diligence. That's why that book Buy then Build, I think is pretty valuable. That teaches you stuff to look for in due diligence.

And you obviously have to get qualified for a loan with the sba. There are SBA requirements that you have to pass. Like, you can't be a convicted felon of a federal crime. You can't owe federal taxes because it's a federally backed loan. There's lots of little boxes to check along the way. But in essence, this is a way to buy businesses that are going out. And all these businesses, like, you know, someone like this.

If you think about the people in your town, like, there's a guy who owns a plumbing company or a cleaning company like us, or a roofing company or a contractor or like, whatever, and those dudes have been doing it for 40 years and they are tired. And you can say, like, this is funny to me. Like, a lot of people raise it with the intention that their kids will take it over.

And then their kids are like, I don't want to do that. Like, I went to college and got my own job. And like, they have their own lives, which I think is fine. Like, your kids don't necessarily have to do what you want to do, but that doesn't mean that you want your business to disappear because you're retiring. So this is kind of a way to keep your legacy going.

Yeah, it's really is. And it's like a huge opportunity, guys, because the baby boomer generation is phasing out. They want to retire, they want to go do something else. But this is what Neil was talking about is most people graduating from Ivy League schools like Harvard right now are actually thinking, huh? Instead of going to work for someone else, what if I just bought one of these kind of boring businesses, like the cleaning business, right?

It's kind of like an ugly business. But Neil didn't even mention the cleaning business, which I thought was interesting. But H vac plumbing, roofing, in my mind, those are all like one time big purchases every 10 years people make versus cleaning every week, right? Netflix for cleanliness. Like, we always talk about a lot more consistent cash flow, but I think some of you might be asking, like, why would I just go do that?

And like, in the past, Brandon may have talked about, here's why we started our business and we've kind of shifted a little bit. I think on Our thoughts on this, because kind of how we did it, Brandon, like, we had a lot of experience. We had worked for other companies, run other businesses before, so we actually had a lot of experience, which is another thing Neil talks about is instead of just starting a business, go out and work for someone else.

Go out and get that experience. So that's one way to do it. Another way to do it is model success. That's why we have the podcast. That's why we have the coaching that we do, because you guys can take what's working and shave 10 years off of that of figuring out yourself. But I think the big opportunity here, guys, is what Neil says. He says, I would go buy a business from someone who's retiring.

Boring, ugly, field cleaning, whatever it is, service business. And he says, put technology and automate all the stuff they're not doing. So that's the opportunity. Because, like, a lot of these older school businesses, like, they're still doing stuff on pen and paper. They're not using a CRM. They're not using marketing or Facebook ads, or they don't have a sales process even. Like. Like, so literally, you can come in someone who's just kind of, like, burned out on their business.

They never put in proper systems, and you can take kind of a stagnant business and revamp it, put on this new technology, put on this new kind of, like, shell on it, and just optimize it, right? All the things they could be doing better. So that's the opportunity. It's not just take over another business and just keep doing the same thing. It's take it over, put new systems, new structure, new people.

Maybe modernize it. Modernize it. Yeah. Yeah. You want to take those baby boomer businesses that have been going for 40 years. You know, those dudes are stuck in their ways. Like, we're still faxing things. Like, I don't know. There's, like, lots of examples. Like, we did get. We had a cleaning company, Albuquerque, come approach us about acquiring them when the guy was retiring. He wanted way too much money.

I didn't know about this SBA thing, so we didn't come to an agreement. It might have gone differently had we known about the SBA financing option. But that guy was having, like, the job notes they would take out to the team were actually on carbon copy, triplicate. So, like, you fill out the notes on the top. This one gets in the office, this one goes with you, and that one is, like, the customer's copy.

And they've been doing that since like the 70s. So that company, in retrospect, knowing what we know now, probably was a big opportunity because we could have come in there and modernized everything. But I. Yes, we've shifted. We've talked about, like, how. I still don't know if acquiring the cleaning business as an existing cleaning business brand is smart, but I do think starting it, as you, the listener to this podcast, I want to get into cleaning.

I don't know how to buy an existing company. I think that's a genius move and then you can tweak it over time. I do really wonder about acquiring it as an existing company. There's more due diligence needs to be done on our end to figure out what's viable. Yeah. And I think kind of the conclusion we had come to, Right, Brandon, was like, hey, we could just. We're good at the marketing, we're good at those other things.

So it's actually cheaper for us sometimes to just acquire those customers ourselves because we already have those systems in place versus spending a lot of money for someone else's acquired customers. No. So you have to look at it in different ways. But I do think it is super interesting how he's referring to doing it. And it was basically like, hey, you're 60, you're going to retire. I'll buy it from you.

I'll put down 2x the profit and get bank financing and you hold the note and the bank provides the rest or the sba, whoever's going to be. So I think that's a really interesting approach. Not only do you not know the best tactics for your market, but it's also all too easy to waste money and get zero results. Once we started working with Tidy youy Sales, all of this changed.

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tidyoursales that's profitcleaners.com tidyyoursales Right now, one of the other things, I was watching another video of Neil Patel and he was just talking about, if you want to start a business, you're like, hey, I want to be successful. Don't just go start a business, which is, you know what a lot of people do and they end up making a ton of mistakes, right? And so you can either make your own mistakes or what Neil talks about is go work for someone else, like for five or 10 years, right?

And he says it sounds crazy, but you'll learn a ton, right? You'll save a ton of time, you'll learn how to get scrappy problem solve because you'll work for like maybe a startup, a bigger company, different types of companies or startups in different sizes in between. And you'll get lots of different experience levels and different skill sets from all these different companies. So like when Brandon and I started, like I had already worked for Hewlett Packard, a huge company, but I had also worked for startups and I had also worked on some of my own side businesses and so had Brandon, right?

And so when we came to the table, we had already kind of put in that 10 years experience that Neil was talking about. But if you guys haven't put in that 10 years experience, another way to go about that is what we always talk about, guys, model success. So if you were able to start where we started, but without having putting in that 10 years and we could give you, hey, here's this.

Knowledge is going to save you 10 years off of figuring it out on your own. That's why we have the course, the coaching that we do, all that stuff. So I mean, essentially you can go at it a few different ways, but if you've already been working in corporate America or had other jobs, you feel like you have some experience, you've seen how other companies manage, how they grow, how they get through things, great.

The next step, I think, you know, would be investing in yourself, investing in knowledge, investing either in a business that's already going or if you're like, hey, I'm going to start it from scratch, you know, model the things that we teach and talk about that are already proven, that are already working. And that's another way to save, you know, working 10 years for someone else is just model something that's already in place and proven and working.

You can do both, I think. So, like if you do go out and acquire a cleaning company, it's been going for 30 some odd years, they're stuck on their ways. And using carbon paper, you can still benefit from something that we have like the profit cleaners, cleaning courses and stuff where we teach you either how to clean or a lot of people, what you guys want are just the business systems, like how do you do marketing, how do you do this?

We've been Posting our, all our sales trainings and things in the course. And so just because you went out and bought the business doesn't mean that you have to keep it that way. That's how people get stuck. And you end up creating a job for yourself instead of modernizing the thing. So part of modernizing it is on the ads and things. But there's more to running a business than that.

Like that's why we talk about eos and there's so many cool things to do with it. And I do think that the video with Neil Patel is most certainly right about is the people retiring that's happening right now. And so like, for instance, let me give you a little example. The building that we just bought from our landlord, he ran a boiler service company out of there for years and years and years and years and years and his kids did not want to take it over.

And he just was going to fold up shop like there was no one to buy it. He wasn't really that trying that hard to sell it. He was just going to voluntarily go out of business. And there weren't a lot of assets to that kind of a business. It's like a lot of relationship management. But in the end, his son did step up and take over it and so he gets to pass on that knowledge to his kid.

But there are dozens and dozens of examples like that in your city, not globally. I'm talking about in the place where you live. There are probably 10 to 20, I would guess businesses that if you call them up and said the right words like, hey, you're tired, I want to buy your business, that they might be like, yeah, I'm in. Like, even if they aren't thinking about selling, sometimes you just got to say the right thing.

So yeah, I do think there's a huge opportunity ahead of everyone. And so it's a good time to be in the business of buying businesses. Absolutely. And if you're already in the cleaning business, maybe this is a strategy for growth and expansion is acquisition and or merge someone else's business into what you're already doing to go faster and go bigger. Or alternatively if you're just starting out, like this is an amazing way as well to just get started right away, have something in place because that's one of the hardest parts of business.

That's why like 95% of businesses fail in the first five years is because that's the hardest part is the startup and figuring things out and getting and building it out. And so if you already have something working and in place. You already like kind of sidestep this huge part of the, where people fail in business in the first five years. So that's a huge leg up. And then just like Brandon saying, if you weren't.

Let's just say, Brandon, if we were going to go look at businesses, like, we could contact a broker. But actually our CFO just last week was like, just call these people up. You know, just like, like. And like you were saying, just get on the phone, call your competitors and be like, hey, do you want to sell? Or like, let me take you to lunch. And like, but just put the seed out there, plant the seed.

Maybe they're not ready to sell yet, but maybe they will be in six months or a year. And they're like, hey, that, who's that guy? I'm going to call him back. You know, and some of the things you might want to look for, I made a list here in our show notes here. But like, some of the things you might want to look for are existing businesses, right?

Maybe a cleaning business. If you're listening to the Profit Cleaners podcast here, maybe you want to look at specifically cleaning businesses, ones that have been in business for a decade, maybe 10 or 20, 30 years. You'll be surprised at how many are out there that have been just a mom and pop operating like that for a long time. You want to see that they have consistent revenue. And I like that we're looking at consistent revenue.

But you are not going to be able to get business financing from the, the SBA if they are not profitable, just so you know. Yeah, very, very good point. So make sure they're profitable. You know, some of this is where the opportunity is because you can optimize that, those systems and make it more profitable. But also you want to look at like the owner, like, why are they selling?

Why would they be interested in selling? And usually it's because they're retiring, right? Or they're out of state or they're just burned out on it or they're mismanaging it somehow. And those are actually really good factors. This is similar to like real estate. When you find a property with an out of state owner, it's a huge opportunity because usually it's mismanaged and they don't want it anymore. And it's easier to get seller financing and things like that.

So it's the same thing with the business. If you can find an old burned out owner that's like, yeah, take it over, they're more flexible, right? So look, look at that. And then look at the actual business itself. Like, what are some possible things you could optimize? Is it the branding? Is it a better logo or name? Maybe they don't even have a website. Most of them probably don't.

Or they don't even have a CRM or they don't have a lot of these systems, sales, marketing systems, all sorts of stuff. What's their presence? Look online, do they have reviews? And so just make a list of all these strengths, weaknesses, opportunities and threats of this possible business that you could buy. And those are the things. Even if you just have one thing on that list, that could be a major, major factor of, hey, if we just optimize this, we could double or triple sales, you know, like, and so usually with an existing business, you can make a small tweak, even a price increase, and it could double, drastically shift your profits or your sales or the whole picture.

Right. So that's kind of what you'd want to look at. I don't know if you'd want to throw anything else in there, Brandon, but that's what I. No, man, I think that's a good list. If you go through that book, buy them build we're not sponsored by Walker Dibel. I swear, I just really like that book. So if you go through that book, there's a huge list in there.

And one of the things is that if, if you've decided I'm going to buy this business, there's a whole like, pre approval stage that you got to do with the SBA to make sure that you have all your ducks in a row. So, like, Brandon mentioned calling your competitors and say, hey, do you want to sell? You need to be able to pull the trigger. So, like, if you call someone and they were like, yeah, I'll sell today.

But then you're like, okay, I just need six months to go through the SBA approval process. Do that beforehand. Like, the SBA doesn't lend money directly. They are going through local banking institutions. So you can find out who the local lender is for the SBA that's approved. You can talk to them, tell them I want to get pre approved and so I can go out shopping for deals and then they'll tell you what they need from you.

Like, you're going to have to have good credit. There's a personal guarantee and involved, there's going to be money down. Even if the owner is going to carry the note for you, you do need to have some capital that the bank can see before you're going to be able to talk an owner into carrying that 10%. So it's super interesting. But yeah, like, there's just a lot of steps to do.

I think it's an exciting time to, like, be thinking about these things because there's just so many opportunities for you to get out there and do it. And the nice thing is, like, if you want to, you do not have to manage it that much. There are already people in that business managing it. You can just give everybody a little skills upgrade, walk in, we're going to start paying for this software.

I'm going to teach you guys how to use it. It's going to change everything. You can do whatever you want. It's just, it's a matter of how much you want to put into it. Do you want to make yourself a job or do you want to try and get a passive asset? Yeah, and that's a huge point, Brandon. Like, a lot of the challenge in business is recruiting and finding great people to put on the bus to help row the boat forward and everyone in the right seat.

And so if you already have an existing business that already has those people and they've been there for years, they're probably not going anywhere. They probably are pretty loyal. And so it's like you've already gotten a lot of the uphill battle is already, like, you've already overcome a lot of that. So if you're starting out instead of starting from scratch, you're actually technically starting from like, you know, 90% or like, way above where most people are starting.

So you have a huge leg up and a huge advantage there. So, Brandon, if we were going to do this again, start another cleaning business or, I don't know, maybe in an expansion, do you think we would do it this way? Would we do it differently? Would we go get an SBA loan? What do you think? I don't know. Even though starting the company from scratch was super stressful, I liked it a lot.

Like, I think I learned so much about myself. It was a huge trial to go through to, like, get to the other side. And so I really did, I think, in the end, enjoy the startup energy and, like, going from nothing. So if you ask me, I might start it again. But that's me living in my brain of how old I was when we started it. If I'm trying to do it now in my early 40s, I am probably going to be trying to buy something that's off the shelf, ready to go.

But if you, the listener, are 25 and you've just finished grad school then I don't know, man. Like, if you don't have kids, like, I think starting a business from scratch is super fun and you can definitely do it. It takes longer buying the existing one. We've have other podcast episodes where we've talked about the pitfalls of that. Like, it's hard to change company culture from the inside.

You might face a revolt where no one likes working for you and everyone just decides to leave either option from scratch. Buying an existing one has huge hurdles to overcome. Where are you at in your life? If you retired from your corporate job, like Brandon said, and you're looking to do something, you probably need cash flow right away. So you're going to buy an existing business that's up and running.

But if you were young and ready to do it on the cheap bootstrap wise, like, it's a lot less expensive to start one from scratch. And if it fails, you learned a lot. You didn't spend that much money. If you bought something with 90% SBA financing and it fails, they're going to want that money back. So, like, there's a personal guarantee attached to it. It's going to follow you on your credit score for, you know, give and takes to either option.

Yeah. So I think that's. Yeah. Something everyone's gotta kind of analyze personally, like, you know, where are you at in your life, like Brendan said, And I've talked to a lot of people on, on our strategy calls that are like, you know, hey, I'm older, I'm getting out of a. They're quitting another job. And so, yeah, that might be a better fit for them. Or if they're just like, I just want to get, jump into something that's already going and, you know, take some existing systems, they learn from us and optimize it.

That's awesome. But like you said, Brandon, if you're a little more scrappy, got a little more energy and time, like, and you're just ready to do the startup or that's just where you're at. But we just wanted to shed some light on that, you know, because I think a lot of people think you can't start from scratch. You can't go zero to a million that fast. And I just loved this concept from Neil Patel where he was like, absolutely, this is how I would do it.

They don't teach you that stuff in school, but like a lot of stuff in business, they don't. Either the school of hard knocks or, you know, modeling and, you know, just getting out there and doing it. So that's why we put these podcasts out there, you know, to challenge you guys, inspire you guys. Which speaking of, if you guys are getting value from the show, please share out the show.

If you know someone that would needs to hear this, share it out. If it made you laugh, cry, get inspired, whatever it is, any of the episodes, share it out. Leave us a review. That's kind of the cost of admission. We keep doing these shows for you guys. Please help us out and spread the movement and help more people understand how to grow a cleaning business or a service business and how to get out there and change their life and change their community.

So yeah, and if you guys want to learn more, Brandon, tell em where they can learn more with the Profit Cleaners. Yeah. ProfitCleaners.com in general, there's a masterclass on there, ProfitCleaners.com masterclass and you can learn how we do the things that we do and how you can get involved in that. And then Otherwise, like it's 2025, man, it's a whole new year. What are you going to do this year to be greater than you were last year?

Like, what are you going to do for this business to make it better than it was last year? Absolutely. And there's a quote I want to share with you guys, this really quick recap, the call, but it's from. Oh, I want to kind of remember that in the book. We had a book session one time on it, but it's basically oh, Cleary, Cleary, his name's Cleary. But he says you don't rise to the level of your goals, you fall to the level of your systems.

So I think going into 2025, guys, I know we all have big goals. I do too. We all do. But you start thinking about what are the systems you're going to put in place, what's the structure in place. You're going to have to help you achieve those goals. James Cleary. I can't remember the book for the life of me, but it's one of those goal setting books. Are you talking about Atomic Habits?

I'm sorry, Atomic Habits. Yes, yes, Atomic Habits by James Clear. Yes. Yeah, James Clear. So go pick that up if you guys haven't read it. But again, going into the year, you guys probably set a bunch of goals, which is awesome. But again, we don't rise to the level of our goals, we fall to the level of our systems. So think, start thinking about what those systems are, what your path forward is for getting those goals accomplished this year.

And yeah, we're excited to be on the journey with you as always, guys. So I think that pretty much covers the episode for today. All right, Brandon, Keep it clean. Keep it clean. Thanks for joining us today. To get more info, including show notes, updates, trainings, and super cool free stuff, head over to profitcleaners.com and remember, keep it clean.

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